Propeller.com debram's Participation

Split Testing Adwords - You're Doing It Wrong

debram — Thu, 08 May 2008 13:36:05 EDT

I'm sure the title of this post is going to make a few folks upset. Don't worry, the content is going to really make you mad. Not at me, but maybe at yourself, and especially at whoever taught you how to split test.

Channel: Gadgets & Tech Tags: PPC adwords seofaststart Dan Thies testing adwords

See a Real Iron Man Suit Prototype (Video)

jeffquipp — Wed, 07 May 2008 14:14:54 EDT

Early prototype of the type of exoskeletal full body suit worn by Iron Man.

Channel: Gadgets & Tech Tags: iron man armor protection suit

Paid Search Becoming A Software Idea Goldmine

StorySpinner — Wed, 09 Apr 2008 14:35:58 EDT

As the life cycle of PPC continues to evolve, we are seeing an increased visibility by known and unknown software companies who are building programs to help PPC Marketers "novice and experienced" do their job. Problem: They need to realize that even though automating the PPC process can be beneficial, removing the human element of past e

Channel: Gadgets & Tech Tags: paid search google business online marketing search marketing

How Poor Product Categorization Can Frustrate Shoppers and Search Engines Alike

greggorio — Tue, 08 Apr 2008 13:52:45 EDT

There are two important things to consider when determining how to categorize your products. 1) Is each product assigned to the most appropriate category or categories? and 2) is multiple categorization creating duplicate content? The first issue frustrates your users and the second the search engines.

Channel: Gadgets & Tech Tags: shopping ecommerce

Should Your Business Start a Blog?

debram — Thu, 03 Apr 2008 11:32:53 EDT

Sometimes it seems everybody these days is starting a company blog. How do you decide if blogging for your business is worth the investment of your time?

Channel: Gadgets & Tech Tags: blog blogging small business business investment

Improve Your Blog's Reach With These 20 Essential Utilities

intol — Tue, 12 Feb 2008 06:34:55 EST

You've spent hours setting up your blog on your favorite blog platform just right. Good for you! So how do you maintain your blog so that it remains at the top of its game?

Channel: Gadgets & Tech Tags: blog blogging blogger

Why ads fail on social sites

daducha — Tue, 12 Feb 2008 13:00:08 EST

The consensus is that ads don't monetize well on social sites for several reasons, and I have outlined several reasons that I feel are the cause behind the lack of action on the users part.

Channel: Gadgets & Tech Tags: Social Sites Advetisements

Squidoo Adds One MonkeyBrained Lens

TalSiach — Tue, 12 Feb 2008 12:38:47 EST

Squidoo has added another lens option to its growing options of aggregation tools, all for the purpose of self-promotion and marketing that the end users can take advantage of.

Channel: Gadgets & Tech Tags: technology internet news

Yahoo PPC Looking Attractive Again

torka — Sun, 10 Feb 2008 10:14:42 EST

Having trouble getting good ROI advertising through Google AdWords? SEMgeek says you may want to take a second look at Yahoo's pay-per-click offering. Lower cost per click make Yahoo potentially an attractive alternative for some advertisers.

Channel: Money Tags: sem yahoo google adwords ppc

8 Tips for Blogging Inspiration

stripedtiger71 — Mon, 21 Jan 2008 07:59:36 EST

Blogger's Block frequently occurs right at that point that you have to get a post written. When you end up being stuck in this situation, what can you do? Simon Heseltine discusses 8 different types of posts you can use to fill in while you wait for inspiration to strike.

Channel: Gadgets & Tech Tags: blogging blogs

Drive-Thru Ettiquette

SearchRank — Mon, 21 Jan 2008 10:35:51 EST

We all use drive-thrus - fast food, banks and even pharmacies. I love the convenience - I can make a deposit at the bank, pick up a prescription and grab some Super Tacos at Jack in the Box, all while in my pajamas. What spoils the whole experience of a drive-thru? Those who don't follow proper drive-thru ettiquette.

Channel: Humor Tags: funny drivethrus

Google Adwords: They are Not Practicing What They Preach

greggorio — Thu, 17 Jan 2008 09:35:25 EST

How is it that Google, who has set the standard for creating PPC best practices can honestly propose their infamous "optimization option" that promotes broad match & mediocre campaign structure and organization that has done nothing but double or triple the spend for their advertisers & leave a bad taste in their mouths from the e

Channel: Gadgets & Tech Tags: ppc sem search marketing google yahoo internet marketing seo

14 Monty Python Skits about Search Marketing

thejenn — Tue, 15 Jan 2008 09:54:24 EST

Simon Hesteltine shows his British roots by offering up some Pythoneque advice to the search marketing industry.

Channel: Careers & Jobs Tags: search marketing seo sem monty python

Developing Exciting Copy that Speak Your Visitor's Language

stripedtiger71 — Fri, 04 Jan 2008 09:31:17 EST

Do you write websites for Search Engines or for Users? Where's the line? This article talks about how you should write your copy to appeal to both, as well written keyword rich copy will both convert and appeal to the search engines.

Channel: Gadgets & Tech Tags: website development online marketing seo copy writing

Will The Real Search Engine Blog Please Stand Up?

debram — Thu, 03 Jan 2008 14:07:53 EST

How does a small business person - or anyone outside of the SEO circle find the nuggets of information being shared by search engine representatives when they leave it on individual, private commercial blogs? Why aren't they using official search engine blogs to share important pieces of news?

Channel: Gadgets & Tech Tags: links linking link building blog links blogging search engines