Google In Final Negotiations To Acquire Digg For Around $200 Million »

Posted By ChrisLang 11 months, 2 weeks ago in News

Google's on and off negotiations with Digg have been back on in a big way for the last six weeks, we've heard from multiple sources inside of Google, and the two companies are close to a deal that will bring Digg under the Google News property. The acquisition price is in the $200 million range, says one source.

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ChrisLang

Chris Lang is a Google Friend Connect social marketing consultant who works from home, living in Mesa AZ (phoenix).

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Comments So Far: 22 (view all)
  • 100%
    ChrisLang11 months, 2 weeks ago

    I have been predicting a Digg / Google acquisition for a long time now. Do you mind if I say I told you so? What I reall want to know is if Google plans to roll Digg like voting into Google search as they have already been seen testing social features in Google results.

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    MikeWillyBee11 months, 2 weeks ago

    I think Digg like voting in Google's search results would cause more problems than anything. You'd get armies of people paid to vote up results. Think about it.

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      dcdjason11 months, 2 weeks ago

      Here's a video from TechCrunch showing those Digg-like features being tested by Google. http://www.techcrunch.com/2008/07/16/is-this-the-future-of-search/

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        blainegarrett11 months, 2 weeks ago

        That would be interesting to see. I know a lot of people who used to be avid google fans now thinking it has "jumped the shark". Same with digg. It will just be interesting to see how this pans out. I have heard lots of other stories over the years about people potentially buying Digg. Not sure if it all real or just hype.

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          RickyDawkins11 months, 2 weeks ago

          There have been numerous offers to acquire Propeller as well.

          The bidding seems to have topped out at about 85 dollars.

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          KeepinItSimple11 months, 2 weeks ago

          i dont know but if you ask me i think this would suck

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            TweekerchickQC11 months, 2 weeks ago

            200 million? JEEZ Why dont I ever think up this stuff.

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              AntiNeoCon11 months, 2 weeks ago

              Just donate a few million to me and go back to the old propeller.

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              ChrisLang11 months, 2 weeks ago

              There are a number of reasons that Google wants Digg:

              The Digg algorithm patents.

              The server resources and data centers that support the massive traffic Digg has.

              Millions of unique visitors, ComScore rated Digg at 6 million plus unique users Dec. 2007.

              Google also wants to take the Microsoft advertising deal away.

              Larry Page frineded Kevin Rose on Digg and Kevin did not frined him back so he is pissed. LOL

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                ChrisLang11 months, 1 week ago

                It now seems that when Google Dugg deep enough they realized they had Dugg themselves a hole.....

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