Cable Networks Court Female Viewers »
Posted By Rigel 1 year, 3 months ago in Arts & EntertainmentCable executives are pulling out all the stops—changing character’s genders, reworking story lines, and developing a bevy of shows about women—in a bid to attract female viewers.For example, in the beginning, Starbuck was a man. The cocky, cigar-chomping lead of the 1970s science-fiction TV show Battlestar Galactica was known for his fighter-pilot skills and having a thing for the ladies.
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