Are You Being Manipulated by a Menu? »
Posted By ZagatBuzz 5 months, 1 week ago in NewsHow much can restaurants influence what we order? Menus are written with appetizing adjectives like “roasted” or “marinated” (“fried” should be avoided); highlight dishes with different fonts, colors, and pictures; move items to the center right of our line of sight; and drop dollar signs from prices, all in an effort to make higher profits.
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ZagatBuzz
Initially launched in 1979 as a hobby by Tim and Nina Zagat, Zagat Survey® is now the world's leading provider of consumer survey-based information ...
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