Companies Made Simple Blog - Supply Chains, Social Media and Company Formation »
Posted By kateperry 4 months, 3 weeks ago in Business & FinanceIn previous posts , we have looked at the differences between marketing to a business to business and retail audience. Historically, the b2b market has relied on word of mouth from the point of company formation . Ultimately, these chains of supply can be translated into marketing terms as ‘ social networks’ . The long established methods of b2b communication may seem like a long way away from the latest craze to hit online marketing and yet both forms of communication are based on the same principles – personal relationships, recommendation and opinion.
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