The (Media) World's Gone Mad »
Posted By Christian_FS 4 months, 2 weeks ago in Arts & EntertainmentWhile Nielsen ratings reports are a whole lot quicker than in Don Draper's time, Madison Avenue still has to wait a day for data to officially gauge how "Mad Men" did in its season-three premiere. But preliminary data show that the show -- which has been more of a cultural than a commercial hit in its first two seasons -- increased its total viewers by a third and was up as much as 71% in the ad-centric 18-to-49 demographic. Whether that will be enough to win the overall ratings race remains to be seen. But if "Mad Men" isn't a viewing victor, it at least leads all TV in terms of talk value.
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My name is Christian, a Digital Communications Intern for Fanscape, a digital word of mouth marketing agency. I enjoy interacting with others and getting to ...
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