FILM MARKETING: HOW TO WRITE A KILLER FILM PRESS RELEASE »
Posted By onefatcigar 10 months, 2 weeks ago in Arts & Entertainment
Film PR expert, Susie Tullett (Head of DDA's PR Unit in Cannes for more than 10 years) goes behind the scenes on film marketing to show how to write the perfect unit press release to get your film noticed by the trade press.
Using The Illusionist (Edward Norton, Jessica Biel) as a case study she clarifies the key points about PR: The monster of a headline; the 'to the point' content and then how to get your press release out so that the real world knows about your film before you've even completed the shoot!
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