Top Stories for the tag "search engine advertising" voted on by you! RSS feed July 6, 2008

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What are PPC Negative Keywords?

Gadgets & Tech – The use of PPC (pay per click) negative keywords, sometimes called excluded keywords, is an easy way to avoid unqualified traffic that drive up your overhead costs...

View Story Discuss (0) (brickmarketing.com) 10 days ago by katenyc

This story has mostly positive ratings. 2 votes / No sinks

Sudden Spike In Clicks? What Should You Do?

Gadgets & Tech – If you see a sudden spike in clicks or impressions on your pay per click ads, it could mean that your latest campaign is working or it could mean that you are are experiencing click fraud. What should you do?

View Story Discuss (0) (payperclickjournal.com) 15 days ago by katenyc

This story has mostly positive ratings. 1 vote / No sinks

What is a PPC Bid?

Gadgets & Tech – The dollar amount a company allots to pay per click advertising is known as Pay Per Click (PPC) bids. Bid prices vary depending on the company's advertising budget and the time the company plans to use paid inclusion.…

View Story Discuss (0) (brickmarketing.com) 19 days ago by katenyc

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